Lets face it, there are thousands of affiliate programs out there, and despite your freakish skills as an affiliate marketer, quite a few of them will be non-performing duds.
Either you aren't going to make a penny off them, or the time and money invested will only return a pittance, not worth the trouble.
Time to do a few pre-signup checks.
*Look around for negative customer input on the web.
Check epinions and other similar sites. A merchant who rips off their customers won't treat you much better. Plus they may be on the way down, headed towards bankruptcy, etc.
*Are their commissions too good to be true? Recently I came across a gaming merchant offering $100 payouts on a $25 signup? Not surprisingly , there are affiliate complaints about the merchant. (even the old poker sites I affiliated with didn't offer terms like that.)
*What do other affiliates say about the merchant? Check the popular affiliate forums (like abestweb.com) to get a feel for the program. What are their complaints? Do the programs keep changing networks like a butterfly flitting from flower to flower? Probably not a good sign.
* Finally, scope out possible merchant problems using google-trends. This can give you a quick overview on possible problems with a merchant, or at least their website.
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